Completing the gift voucher cycle

Lisa Buttle

Lisa Buttle

time iconJuly 23, 2020

spect icon3 minute read

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With Black Friday and Christmas right around the corner, hotels are preparing to see a boom in gift voucher sales. After an unpredictable 2020, clients are seeking flexibility in their travels more than ever, making hotel gift vouchers the perfect present.

A unique offering of the OneJourney platform is that it can be used to sell gift vouchers alongside rooms, spa experiences, restaurant bookings and much more. No longer do you need to use separate booking platforms for all of your online sales. Now, when your website visitors are looking to buy a gift voucher, they will use a booking platform that is consistent with your website and simple to use.

Giving a friend or loved one a gift voucher is the ideal way to send them on a relaxing, luxury stay while still allowing them the freedom to choose the dates themselves. The idea is that the recipient has total control and flexibility when choosing their stay. However, outdated booking engines can leave the client restricted to existing packages, and unable to redeem their gift voucher until they actually check-in. OneJourney is here to change that.

When a client visits your hotel website and is directed to the OneJourney booking engine, they will have complete freedom to build their own package. No longer will they be limited to packages they may not want, but they can build their own experience from your custom menu. They may have received a voucher that covers the cost of a weekend spa package, but they can now decide exactly which treatments they want, which days they want to visit, and if they’d like to add on some of their own money for a booking in the restaurant in the evening.

Best of all, the client can pay for the experience in advance with their gift voucher, making the process smooth and simple. For years, e-commerce sites have allowed their customers to pay for goods using existing vouchers, and I’ve often been asked why hotel websites cannot offer this same functionality. Finally, a platform is here that not only offers a place for you to sell your gift vouchers, but your clients can easily redeem them too. With customers looking to build their own flexible experiences, it makes promoting your gift vouchers easier than ever.

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